Amazon Launches Customer Insights Program to Boost Sales

Amazon Launches Customer Insights Program to Boost Sales

Amazon Insights Program is a market research service that allows sellers to create customer surveys to optimize products and sales. While it offers precise customer feedback, its high cost limits widespread adoption. This article provides an in-depth analysis of the program's operation, pricing, and value proposition, helping sellers assess whether it is a worthwhile investment. The analysis will cover the benefits and drawbacks of using the program for gaining customer insights and improving product performance on the Amazon marketplace.

01/04/2026 Logistics Industry Insights
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Beauty Influencer Hayley Faces Backlash Over Whitening Cream Claims

Beauty Influencer Hayley Faces Backlash Over Whitening Cream Claims

Douyin influencer "Sister Haili"'s live stream selling whitening and blemish-removing cream is under scrutiny for suspected illegal ingredient additions and false advertising, sparking consumer concerns. Issues like non-compliant product names, mismatched registration information, and missing ingredient lists have surfaced. Consumers have reported allergic reactions and refund refusals. This incident highlights the chaotic state of the live streaming e-commerce industry, emphasizing the urgent need for strengthened regulation, standardized operations, and the protection of consumer rights. This case underscores the importance of due diligence and transparency in online sales.

01/04/2026 Logistics Industry Insights
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Temu Sellers Adapt As Free Shipping Ends

Temu Sellers Adapt As Free Shipping Ends

Temu's platform policy adjustments may end the free shipping bonus, creating new cost pressures for merchants. This article delves into Temu's VMI and JIT operation models, analyzing the impact of the new regulations on sellers. It also provides coping strategies for different types of sellers, helping them achieve sustainable development on the Temu platform. The new rules will likely require sellers to optimize their supply chains and pricing strategies to remain competitive. Understanding these changes is crucial for success on Temu.

01/04/2026 Logistics Industry Insights
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Proven Strategies to Revive Stagnant Amazon Sales

Proven Strategies to Revive Stagnant Amazon Sales

This article unveils a strategy for revitalizing old products on Amazon. By optimizing advertising structures, including manual broad match keywords, automatic campaigns, targeting campaigns, video ads, and display ads, it aims to quickly improve listing rankings and boost sales of existing products. This approach helps sellers stand out during peak seasons by effectively re-engaging customers and driving renewed interest in established items. The focus is on strategic ad adjustments to maximize visibility and conversion rates for older listings.

01/04/2026 Logistics Industry Insights
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South Koreas Ecommerce Boom Driven by Solo Households Garage Economy

South Koreas Ecommerce Boom Driven by Solo Households Garage Economy

This article provides an in-depth analysis of the "single-person household" and "garage economy" trends in South Korea, offering product selection strategies for Chinese cross-border e-commerce sellers targeting the Korean market. It highlights the significant potential of the pet supplies and automotive products markets. The article emphasizes that sellers should focus on key factors such as smart technology, high cost-performance ratio, and differentiation to accurately target the market. This approach is crucial for standing out in the competitive Korean e-commerce landscape.

01/04/2026 Logistics Industry Insights
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Google Ads Affiliate Tools Transform Digital Marketing Strategies

Google Ads Affiliate Tools Transform Digital Marketing Strategies

Google Ads and affiliate marketing platforms are constantly evolving. This article delves into key updates including new matching types, targeting options, ad formats, AI technology, and conversion tracking solutions. It provides practical application guidelines to help advertisers leverage these new tools effectively and improve their digital marketing performance. The focus is on maximizing the potential of these advancements to achieve better results and optimize campaigns.

01/04/2026 Logistics Industry Insights
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Chinese Beauty Brands Gain Traction in Japans Competitive Market

Chinese Beauty Brands Gain Traction in Japans Competitive Market

Domestic beauty brands are exhibiting strong social media marketing performance in the Japanese market, but face competition from Korean cosmetics and challenges in building customer loyalty. To succeed, these brands need to focus on improving product quality and innovation, as well as gaining a deeper understanding of Japanese consumer needs and preferences. This includes tailoring products and marketing strategies to resonate with the specific demands and cultural nuances of the Japanese beauty market.

01/04/2026 Logistics Industry Insights
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Tiktok Shop Fuels Social Commerce Boom in US Retail

Tiktok Shop Fuels Social Commerce Boom in US Retail

TikTok Shop is rapidly rising in the US market, disrupting traditional e-commerce with its unique social commerce model and powerful content recommendation algorithm. Prioritizing content, it reshapes the shopping experience, offering opportunities for success to everyone. This analysis delves into the success factors, challenges, and future trends of TikTok Shop. It also provides practical advice for sellers looking to enter the TikTok Shop ecosystem, helping them navigate this dynamic platform and capitalize on its potential.

01/04/2026 Logistics Industry Insights
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Ozon Launches Comment Pinning to Enhance Sales

Ozon Launches Comment Pinning to Enhance Sales

OZON has launched a pinned review feature, allowing sellers to highlight positive reviews to improve conversion rates. Positive reviews significantly boost click-through and add-to-cart rates. Sellers are advised to actively collect positive feedback and regularly update pinned reviews to maintain page appeal. Currently, this feature primarily supports the local model, with cross-border stores soon to be supported. Future optimizations are expected, aiming to enhance the experience for both sellers and buyers.

01/04/2026 Logistics Industry Insights
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Tiktok Shop Rivals Shopee in Vietnams 40B Ecommerce Market

Tiktok Shop Rivals Shopee in Vietnams 40B Ecommerce Market

Vietnam's e-commerce market is booming, projected to reach $40 billion by 2025. Shopee currently holds the leading position, but TikTok Shop is rapidly rising with its social commerce model. Lazada is also steadily catching up. This article analyzes the strengths and challenges of each platform, providing insights for e-commerce businesses planning to enter the Vietnamese market.

01/04/2026 Logistics Industry Insights
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